November 16, 2022

Eliminating the Gap Between

Wrap and Edit

Camera to Cloud workflow is impacting creative teams in new and exciting ways. Join Adobe’s Laura Pursley and Shawn McDaniel as they discuss the democratization of the hardware necessary, how camera makers like RED and Fujifilm are building this function directly into their latest cameras, and -most importantly- the benefits to editors and creative storytelling in post-production.


Laura Pursley
Product Marketing Manager |, an Adobe company

With a career spanning movie marketing, independent film production, and imaging technology, Laura Pursley brings deep audience knowledge and communication prowess to her work within and Adobe. Pursley previously launched the FX9, FX6, and FX3 cameras while at Sony Electronics. She was also instrumental in the expansion of post house Light Iron from its origin in Hollywood to locations in New York, New Orleans, and Atlanta. Pursley frequently volunteers as a career mentor, and is an expert grower of heirloom tomatoes.

Shawn McDaniel
Instructional Media Specialist|, an Adobe Company

Shawn McDaniel’s career as an independent filmmaker began while he honed his video editing skills working at Buzzfeed, MGM, and Riot Games and as a trainer for Apple. At, an Adobe company, McDaniel is the Instructional Media Specialist, teaching technical filmmaking skills and post-production workflows to industry professionals. Still possessing a passion for directing, McDaniel recently produced a proof-of-concept web series called My Death Co.


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