November 12th, 2015
Join us for our November LAPPG meeting for valuable networking, great giveaways and informative presentations including:
Do I Really Need To Clear The Rights For That?
Join us as we hear from Richard B. Jefferson, Esq. as he discusses the fair use of copyrights, trademarks, and celebrity likeness in your projects. Bring your questions and be prepared to get acrash course in fair use law.
Richard B. Jefferson, Esq. is a founding partner of M.E.T.A.L.® Law Group, LLP, a boutique law firm located in Los Angeles, California. He practices intellectual property and business law, and represents companies within the media, enter
tainment, technology, action sports, and lifestyle/luxury brand segments. Richard routinely negotiates deals, forms ventures, and advises clients on how to protect their brands in the physical and digital worlds. He also runs a blog that educates people on the entertainment industry called LawyersRock.com.
Check out Richard’s IMDB: http://www.imdb.me/richardbjefferson
eMarketing For Content Creators – How to Create a Campaign that Works
We’re pleased to welcome back our good friend the Digimedia Dude (aka Marcelo Lewin) who will be sharing key e-marketing information and asking you, the freelancer, small business owner and content creator, to not Tweet, Facebook or Instagram any updates until you have a very clear understanding of who your trying to speak to! You’ll learn all about buyer personas, customer pains, speaking voice and how to target the right leads at the right time to convert them into paying customers. If you have something to promote or are interested in getting the word out about yourself, your project or your company this will be valuable information not to be missed!
Marcelo Lewin (aka Digimedia Dude) creates short tutorials on filmmaking, photography, podcasting, blogging, writing, web design, social media, eMarketing & more! He would really appreciate it if you could subscribe to his channel, YouTube.com/DigimediaDude
[one_half first][box type=”note” icon=”none”] LOCATIONCrossroads School for Arts & Sciences
@ Sports Complex – Community Room (2nd floor)
1634 18th Street
Santa Monica, CA 90404[/box][/one_half][one_half]***Parking lot is on the north side of the Sports Center, at the end of 18th Street; available on a first-come, first-served basis.
(Please do not use Google Maps as it will take you to the wrong location. Click here for the link on MapQuest.)